THE EUROPEAN DIY & GARDENING PRIVATE LABEL REPORT Section
1. Executive Summary A summary of key findings, including analysis of:
retailer developments; price platform developments; supply issues; future
opportunities. National findings for the three countries will be compared
for the market under review for the historic and forecast periods. The
section ends with key recommendations to retailers and suppliers in the
industry. Section
2. DIY & Gardening Private Label Sales This section will discuss the role and evolution of private label products in the DIY & Gardening market in France, Germany and the UK; the current performance of private label in the individual markets and highlights specific developments. It examines areas reaching saturation and indicates where additional potential lies. ·
Total
retail sales by market ·
Total
private label sales by market ·
Importance
of private label products to each market: key developments; main growth
strategies and market drivers; future developments ·
Analysis
by market in terms of price platform importance (budget, copycat, fantasy) · Analysis of leading private label manufacturers per market
Section
3. Private Label Sales By Retail Sector This section will provide summary analysis of private
label sales through non-food retailers and by retail sectors. Key issues
may include: developments in non-food retailing and differences in
approach to private label; developments and different levels of expansion
of private label in the various formats researched and other retail
outlets turning to private label, in terms of DIY & Gardening products.
Per retail sector, focusing on sectors relevant to
DIY & Gardening products: ·
Leading
private label retailers ·
Private
label brand presence ·
Analysis
of price platform importance by product sector Retail sectors include: Large
mixed retailers
Section
4. Operational Developments This section will examine retailers’ private label
supply strategies and any changes in the approach to sourcing from
manufacturers, and analyze developments in the supply of private label
goods and the benefits/drawbacks for both manufacturers and retailers. Key issues:
Section
5. Future Outlook This section will discuss the future outlook of the
DIY & Gardening private label market and the impact that underlying
influences will have on its development. Key issues: macro influences, key characteristics of
the retailing industry in Europe; format trends; key characteristics of
the private label market in the 21st century. Future outlook will be provide data on:
Future private label trends will be analysed in terms of the expected development of private label products in each market together with a summary of opinion from both the retailer and the supplier sides.
Section
6. Retailer Profiles These sections present strategic profiles of the top 10 private label retailers in Europe (France, Germany, UK) assessing the following key criteria:
Each profile concludes with a strategic evaluation of the company, mapping the future opportunities and threats with particular reference to private label developments. Industry
coverage :
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